Sociologists have developed elaborate theories of who spreads gossip and news — who tells whom, who matters most in social networks — but they’ve had less success measuring what kind of information travels fastest. Do people prefer to spread good news or bad news? Would we rather scandalize or enlighten? Which stories do social creatures want to share, and why?
Read »Will You Be E-Mailing This Column? It’s Awesome
http://www.nytimes.com –
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this is really awesome...
RNewport 29 weeks 3 days 17 hours 43 min ago
this is really awesome... goes along exactly with everything we're learning. Really interesting that people mostly emailed positive news, since usually we think of ' bad' news as being news.